Looking at Tata Motors' #madeofgreat campaign, I started thinking of a truly person whom I consider inspirational and great and the answer propped up, none other than Steve Jobs!
I don't have any Apple products, they are too expensive for me. But the fact that everyone yearns to own an Apple product, looks longingly at iphone, ipads and macbooks everywhere is an inspiration. And then looking at Steve Jobs' life, it becomes enchanting to see what makes him great.
He was always a visionary, and a major risk taker who decided to drop out of college and start the path of turning his dreams into reality. He was the one who dreamt of user-friendly computers and brought about a revolution in tech industry,all while he started working in his home garage! A lot of people would think that he was arrogant but he was just very sure of what he wanted, and always had his hand on the pulse of the people. He foresaw the way technology would revolutionize every person's life and I think that was his greatest contribution to humanity. He brought computers on our desks instead of them sitting in offices alone! He brought music to our fingertips with ipods instead of bulky music players! He always thought from the viewpoint of the end user and that was his biggest victory back in the days when it was really difficult to find such attitudes prevalent anywhere else. That is what made him and Apple stand out from the competitors!
What is really interesting is that he was kicked out of the company he himself started,but his never-die-spirit and unparalleled tech vision made him do even better and greater things than before. Eventually,he was called back and he did go back to gift the world everything that we associate with Apple today. He was relentless in his pursuit of the next big thing,something to amaze everyone as well as make our lives easier. He invested in companies like Pixar which have made the most amazing movies of all time when it comes to animation! He made the impossible possible and that is why he will always be regarded as one of the greatest persons and inspirational figures who ever lived.
It is the same attitude of excellence, dedication, never say die spirit that is evident in Tata Motors' association with Lionel Messi as their Global Brand Amabassador.
So, What do you think of Tata Motors' Association with Lionel Messi? The best answer will win an Amazon voucher worth Rs. 750. Contest ends on 26th Nov. 2015, so comment soon!
Indeed a nicely written post. I wish you good luck for the contest
ReplyDeleteHere is my answer
The association of Tata Motors with Lionel Messi is that of two greats. Lionel Messi has been exceptionally talented who with his hard work, determination and sacrifices has got better and tougher in his chosen sport so is the Image, reputation and quality of TATA Motors that have transformed brilliant ideas into masterpieces of engineering and created a brand and products that we are so proud of as Indians. Lionel Messi has transformed his body and the mind body co-ordination into a masterpiece of precision and excellence it would not be wrong to say that Lionel Messi is the TATA Motors of sports where as TATA Motors is the Lionel Messi of vehicles both giants in their own spheres driven by the drive to excel and lead by example. So Lionel Messi is the best choice for becoming the brand Ambassador for TATA Motors
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Your post describes #madeofgreat so well that it has winner written all over it. Good luck for your entry.
ReplyDeleteHere is my answer.
Like minds think and act alike looking at the track record of TATA Motors it has stood the test of time and built a business that was built using bricks of hard work on a foundation of trust. Authenticity, reliability, simplicity, as well as its commitment to innovation are the trademarks of brand TATA Motors. These same qualities are present in Lionel Messi who with his immense talent has made a mark for himself on the international football field .Facing all hardships he has worked hard toiling on the fields and in training sessions facing injuries and pressure to come out trumps and be a winner. Thus these two greats Lionel Messi and TATA Motors are made for each other .There association is a bond of two legends
In case you pick me a winner my email id is : princess09hema@gmail.com
Fingers crossed :)
Yours is a very well written post your .Its is a very nice description of #madeofgreat
ReplyDeleteTATA Motors is a brand associated with performance, endurance and excellence. These words are also synonymous with Lionel Messi who plays as a forward and weaves his magic on the football field.Just as Lionel Messi is considered the best footballer in the world ,TATA motors which is Indias premier automotive manufacturer gives wheels to the people of India with its wide range of vehicles. Both believe in excelling in whatever they do and set examples for others to follow. They compliment each other as both are reliable trustworthy and leaders thus Lionel Messi is the natural choice as the brand ambassador of TATA Motors
Please consider me as a winner
Email: yagneshbjoshi10099@gmail.com
Your post defines #madeofgreat to the hilt.Very well written and interesting post indeed.
ReplyDeleteMy Answer
Tata Motors is a brand that makes durable vehicles, with its MADE IN INDIA mark makes every Indian proud. It is a brand seen globally as Trusted, Reliable, Innovative and at the forefront of technology. In its journey since inception it has overcome all odds, competition, and adversities with grit and determination. These same qualities are associated with Lionel Messi who was very talented and hardworking from a very early age. With each game that he played he kept improving his skills and built a career to become one of the best player of professional football. There qualities make both TATA Motors and Lionel Messi giants who perfectly compliment each other and Lionel Messi the right and perfect Ambassador who stands for the same values that TATA Motors does.
Contact : bhuwan198grover@gmail.com
Your post defines #madeofgreat to the hilt. Goodluck for the contest
ReplyDeleteMy answer is:
Authenticity, reliability, simplicity, as well as its commitment to innovation are the pillars of strength on which TATA have built a brand that has put India on the global map. It is a brand that has stood the test of time just like Lionel Messi who tackles opposition on the field with his skill,agility,strategy,brilliance and raw power to reach and score a goal so has been the track record of TATA motors who has become a brand leader and a global giant. These qualities make TATA Motors and Lionel Messi perfect partners who stand for the same set of values thus Lionel Messi is the perfect brand ambassador to represent TATA Motors.
Hope my best to be a winner here; do contact me for the prize at mahima2014j@gmail.com
fingers crossed
Steve Jobs indeed is a good choice :) He has definitely made an impact on millions of lives.
ReplyDeleteWhen it comes to impact and impacting millions of lives, Yes, we can see both Tata Motors and Lionel Messi being the pioneers here. While the very name Tata is enough to make us go back to all our history books where we have seen there hardly is a comparable name that has contributed so much to the society in such an ethical manner, the very name Messi conjures up images of a boy-man who has turned the world upside down with his talent, determination, discipline and never-give-up spirit. The compatibility between the values they both share is intense and that is the reason this partnership works perfectly.
With a concern for the society at large,everything that Tata has done has inspired us to dream big, conquer the world and pour all our energy back into the society to do good and inspire good. By facing his demons, Messi has done the same. He enjoys a God-like status in the world today because he dared to dream, achieved the sky and still hasn't lost his humanity a bit. He is still a child at heart and he gives back with his multiple philanthropic activities just like Tata does!
Talk to any person in India, ask them about the companies they admire the most. Tata is right there at the top. This name is beyond bottomline, spreadsheets, return on investment and share price. It is equivalent to soul of India-soft, kind, diverse, dynamic, eternal. Just like that Messi has emerged as not just another football player but someone whose very life is an inspiration, whose personal struggles are a template for others to emulate and who has morphed into an eternal legend.
While it would take eons to write about what makes Tata Motors and Messi great, as their list of achievements is too long for us to even skim over, suffice to say that this partnership is for the ages. As they say, some things are made in heaven :)
Thank you for this opportunity.
-Richa Shailendra, lovelyricha1@gmail.com
‘What drives us from within is what makes us great’, This is the founding principle behind the overall brand association between Argentinian Football Maestro Lionel Messi and Automobile Giant TATA Motors. The overall #madeofgreat campaign is made upon a clear cut vision of seeking excellence along with self-belief.
ReplyDeleteTATA Motors and Lionel Messi, both are the ones people look up to get inspired. Lionel Messi is an amazingly renowned player with huge fan following across the world. TATA Motors is an Indian company which has achieved global distinction in past decades and appeals as a company with immense potential. TATA Motors stands at a path defining phase of its evolution story with some overwhelming produts planned in future. Lionel Messi with a global appeal complements Tata Motors. Interestingly, Lionel Messi is Goodwill Ambassador to UNICEF, a sign that he is #madeofgreat values similar to TATA Motors which cares for values first and foremost.
Thus the association is truly #madeofgreat. Legend and Talent have come together to make a truly fantastic combination. The collaboration will be a win-win for both.
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